2025: Reject Safety, Embrace Chaos

2025: Reject Safety, Embrace Chaos

As the clock resets and 2025 begins its orbit, I’m drawn to reflect on the science of decision-making and its profound influence—not just on my personal life, but also on the strategic trajectory of my company. This past year was a crucible of learning and evolution, defined by a deliberate focus on frameworks that challenge conventional approaches to setting and …

Deimos-One Goals 2024

Goals 2024

For years, I have been interested in the science of decision analysis. Afterall, it is decisions and outcomes that make the world go round. It is decisions and outcomes that decide the winners and the losers. And, as such, the people who think about these sorts of things are constantly theorizing and striving to reach optimal outcome(s) so they can …